Inside Polaroid SX‑70 Film
The first film that developed in front of your eyes. When this film was released in 1972, it was described as ‘magic’. Just push the shutter button and watch the photo develop then and there - no human contact needed. It’s loved for its rich aesthetics. No wonder it’s still used by artists, professionals, and dreamers.
The original format
8 instant photographs in that original Polaroid square format and finished in a white frame.
Vintage cameras don’t have a rechargeable battery, so there’s one inside every film pack.
Develops in 15 minutes
Watch one of the most complex chemical processes in the world bring your moment to life.
Made with pride in the Netherlands
All of our film is made in Enschede: the last Polaroid film factory in the world.
Color instant film for Polaroid SX-70 cameras
8 photos per pack
Classic white frame
Contains a battery to power your camera
Format: 4.2 x 3.5 in (107 mm x 88 mm)
Image area: 3.1 x 3.1 in (79 mm x 79 mm)
Development time: 10-15 minutes