From our new Polaroid Now instant camera to the Polaroid Lab instant photo printer, there are plenty of colorful and personal ways to say ‘thank you’ for this day and the ones still to come.
We worked with PVH Corporation to give its Calvin Klein and Tommy Hilfiger employees in Europe a unique Christmas gift, featuring the Polaroid Lab instant photo printer and film. It was handed out at the end-of-year party to celebrate another successful year.
Subaru wanted to increase urgency for consumers to buy its new Jeep. We worked with Subaru to offer the first 25,000 Jeep purchasers a Polaroid OneStep 2 camera with film as part of its travel bag. The result was a dramatic increase in Jeep sales.
Calvin Klein wanted to encourage conversion of its new fragrance CK1 through offering a unique gift with purchase. We supplied Calvin Klein with Polaroid OneStep+ cameras complete with a co-branded box to entice fragrance purchasers. It was a great result for Calvin Klein and for their consumer base.